24 New Betting Apps in the UK
New betting apps are launching all the time in the UK. We track and update this list weekly so you can easily find the latest releases in one place.
New UK Betting Apps
We keep up with the latest new betting apps in the UK and update our list here so you can sign up with the latest welcome bonuses.
| Welcome Bonus | Launch Date | App Status | |||||||
|---|---|---|---|---|---|---|---|---|---|
#1 Ivy Bet |
Bet £20 Get £20 in Free Bets | Launch Date
13 Apr. 2026 | App Status
iOS: ✅ / Android: ✅ |
New customers only. Min £20 bet at odds 2.00+. Max reward: One £10 Free Bet and two £5 Combo Free Bets. £10 Free Bet min odds 1/1 (2.00). £5 Combo Free Bets min odds 2/1 (3.0). Free Bets expire 7 days after credit. 18+. Full T&Cs apply. | |||||
#2 RightBet |
Bet £20 Get £20 in Free Bets | Launch Date
13 Apr. 2026 | App Status
iOS: ❌ / Android: ❌ |
New customers only. Min £20 bet at odds 2.00+. Max reward: One £10 Free Bet and two £5 Combo Free Bets. £10 Free Bet min odds 1/1 (2.00). £5 Combo Free Bets min odds 2/1 (3.0). Free Bets expire 7 days after credit. 18+. Full T&Cs apply. | |||||
#3 ![]() Bet St George |
Daily Boosts and Specials | Launch Date
1 Mar. 2026 | App Status
iOS: ❌ / Android: ❌ |
Bet St George T&Cs Apply. 18+ GambleAware.org. | |||||
#4 BetCrown
3.0
/5 |
Bet £10 Get £10 Free Bet | Launch Date
19 Feb. 2026 | App Status
iOS: ❌ / Android: ❌ |
Play Responsibly | Begambleaware.org | 1st Deposit | Min £10 Stake | £10 Free Bet | Min Odds 2.0 | Max Winnings £100 | 7-day Expiry | Bonus T&Cs Apply. | |||||
#5 ![]() Grand Ivy |
Bet £20 Get £20 Free Bet | Launch Date
18 Feb. 2026 | App Status
iOS: ✅ / Android: ✅ |
18+. New Players Only. Min deposit £20. Offer is a £20 free bet when you bet £20 in one single transaction, on any sports at odds of 1.75 or higher. Free bet credited upon settlement of all qualifying bets. Free Bet can be redeemed on any market and used in one single transaction. Winnings credited as cash and immediately withdrawable. Free bet expires 7 days after being credited. Free Bets non withdrawable. Free Bet stakes not included in returns. Affordability checks apply. Terms Apply. Please gamble responsibly. BeGambleAware.org | |||||
#6 Casimba |
Bet £10 Get £20 in Free Bet | Launch Date
6 Feb. 2026 | App Status
iOS: ✅ / Android: ✅ |
18+. New Players Only. Min deposit £20. Offer is a £20 free bet when you bet a total of £10 on any sports at odds of 1.75 or higher. Free bet credited upon settlement of all qualifying bets. Free Bet can be redeemed on any market and used in one single transaction. Winnings credited as cash and immediately withdrawable. Free bet expires 7 days after being credited. Free Bets non withdrawable. Free Bet stakes not included in returns. Affordability checks apply. Terms apply. Please gamble responsibly. GambleAware.org | |||||
#7 ![]() Playzee
3.9
/5 |
Bet £20 Get £20 Free Bet | Launch Date
19 Jan. 2026 | App Status
iOS: ❌ / Android: ❌ |
18+ | New players only. Opt-in. Min deposit is £20. Offer: Place a £20 sports cash bet at minimum odds of 3/4 (1.75) or higher and receive a £20 Free Bet. Free bet credited upon settlement of all qualifying bets. Free Bet can be redeemed on selected sports & markets and used on single or accumulator bets (min. 3 selections). Free Bet must be used at minimum odds of 4/5 (1.80). Free Bet stake is not returned with winnings. Winnings are credited as withdrawable cash. Maximum odds of 10.00 may apply. Free Bet must be used within 7 days of being credited. Affordability checks may apply. Full terms apply. | BeGambleAware.org. | |||||
#8 ![]() The Residence Casino |
Deposit £10+ and get a 100% bonus up to £50 | Launch Date
5 Jan. 2026 | App Status
iOS: ❌ / Android: ❌ |
First deposit only. 100% Bonus Match up to £50. Min deposit £10. Credited within 7 days. 10x wagering, £50 max conversion. Max one claim per player. 18+. Full T&Cs apply. | |||||
#9 Fairplay |
No Welcome Bonus | Launch Date
3 Dec. 2025 | App Status
iOS: ✅ / Android: ✅ |
18+. GambleAware.org | |||||
#10 36Vegas |
Acca Insurance Up To £100 | Launch Date
8 Oct. 2025 | App Status
iOS: ✅ / Android: ❌ |
Place a 5+ leg ACCA on any sport. If 1 leg loses, get 100% stake back as a free bet (max £100). Qualifying bets to be of odds of at least 3.00 total (2/1) and each leg at odds of at least 1.50 (1/2). Bets to be settled within 7 days of claiming Welcome offer. Free bet valid 7 days from issue, usable on any Sport/Market as a 3+ fold ACCA with total odds 3.00–21.00, each leg 1.50+. 18+. T&Cs Apply. GambleAware.org. | |||||
#11 BestOdds
3.0
/5 |
Bet £20 Get £10 Free Bet | Launch Date
4 Oct. 2025 | App Status
iOS: ✅ / Android: ✅ |
18+ | New UK customers only. Place a £20+ bet with minimum 3 legs, min 2/1 and receive a £10 Free Bet. The Free Bet will be credited once your qualifying bet settles. Free Bet expires 7 days after being awarded. BeGambleAware.org | T&Cs & Maximum Payouts apply. | |||||
#12 London Bet |
No Sports Welcome Bonus | Launch Date
29 Jun. 2025 | App Status
iOS: ✅ / Android: ✅ |
+18, GambleAware. T&Cs apply. | |||||
#13 Dabble
3.0
/5 |
Bet £10 Get £10 in Free Bets | Launch Date
1 Jun. 2025 | App Status
iOS: ✅ / Android: ✅ |
New customers only. Bet £10+ to receive £10 in Free Bets. 7-day free bet expiry. Stake not returned. Promotional Terms Apply. 18+. Gambleaware.org | |||||
#14 betTOM |
Up To £25 in Free Bets | Launch Date
21 May 2025 | App Status
iOS: ✅ / Android: ✅ |
New customers only. 18+ only. Sportsbook bets only. Place at least 3 real-money bets (£10+ each, odds 2.0+) on separate events within your first day (ending 23:59 UK time). Get 50% of first-day net losses back as a free bet up to £25 (min loss £10). Free bets credited within 24 hours, valid 7 days, stake not returned. One per customer/household. BetTom may amend or withdraw the offer at any time. 18+ T&Cs Apply, GambleAware.org | |||||
#15 ![]() Quickbet |
Bet £10 Get £10 Free Bet | Launch Date
16 Mar. 2025 | App Status
iOS: ✅ / Android: ❌ |
New players only | Deposit & wager at least £10 to get free spins | Offer must be activated before depositing | Free Spins winnings are cash | No max cash out | Eligibility is restricted for suspected abuse | Skrill deposits excluded | Free Spins value £0.10 per spin | Free Spins expire in 48 hours | Free bet offer: Minimum odds: 2.0 | Free bet value will be deducted from free bet winnings | T&C's Apply. | |||||
#16 ![]() BetWright
3.0
/5 |
No Welcome Bonus | Launch Date
12 Dec. 2024 | App Status
iOS: ✅ / Android: ✅ |
BetWright T&Cs apply. +18, GambleAware. | |||||
#17 easyBet
4.0
/5 |
Bet £20 Get £20 in Free Bets | Launch Date
1 Oct. 2024 | App Status
iOS: ✅ / Android: ✅ |
New customers only. To qualify for free bets, the new user must place and settle £20 on easyBet markets. The user must bet on at least 2 different events to qualify. The user must place and settle bets at odds of 2.0 or more. An event is classed as two different sporting events. Bets can be placed on singles, multiples and Bet Builders. The user must place and settle bets before the closing date of the promotion to qualify. T’s and C’s Apply. Be Gamble Aware. 18+ | |||||
#18 MoGoBet
4.0
/5 |
Bet £10 Get £30 Free Bet | Launch Date
1 Sep. 2024 | App Status
iOS: ❌ / Android: ✅ |
New Players Only. Minimum stake £30, minimum odds 1.5, stake not returned. 1X wagering the winnings from the free bet. Wagering occurs from real balance first. Wagering requirement is calculated on bonus bets only, wagering starts from real funds. Free bet is valid for 7 Days from issue. Max conversion: £200. Withdrawal requests void all active/pending bonuses. Limited to 1 sport & 5 casino brand/s within the network. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits.Full Terms apply. | |||||
#19 PricedUp.Bet
3.0
/5 |
Bet £40 Get £20 in Free Bets | Launch Date
26 Aug. 2024 | App Status
iOS: ✅ / Android: ✅ |
Headline Terms: 18+. New customers only. Place a minimum £40 bet on any selection with minimum odds of Evens (2.00) and receive a 4x£5 Free Bets. Free bets expire after 24 hours. BeGambleAware.org. T&Cs & Maximum Pay-Outs Apply. #ad | |||||
#20 7Bet
4.0
/5 |
Bet £20 Get up to £21 in Free Bets | Launch Date
12 Jul. 2024 | App Status
iOS: ✅ / Android: ✅ |
New customers can claim up to £21 in Bonus Bets by registering an account, making a first deposit of £20, and entering the promo code WELCOME7. The offer is released in stages, with up to three £7 Bonus Bets available once the qualifying conditions are met. | |||||
#21 Betrino
3.5
/5 |
Bet £10 Get £10 Free Bet | Launch Date
24 May 2024 | App Status
iOS: ❌ / Android: ✅ |
New Players Only. Min £10 qualifying bets, stake not returned. Free bet - one-time stake of £10, min odds 1.5, stake not returned. 1X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £200. Free bets and Bonuses are valid for 7 days. Limited to 1 sport & 5 casino brand/s within the network. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits. Full Terms apply | |||||
#22 Bet442
4.0
/5 |
Bet £20 Get £20 in Free Bets | Launch Date
12 May 2024 | App Status
iOS: ✅ / Android: ✅ |
18+. New Customers Only. Min deposit £20. Maximum one £10 Free Bet & two £5 Bet Builder Free Bets. Qualifying bet must be placed at odds of Evens (2.00) or greater. Paid as bonus tokens: Token 1 Min odds Req: 4/5 (1.80). Token 2 & 3 are valid for Bet Builder only and are subject to min odds of 2/1 (3.00). T&Cs Apply. | |||||
#23 Betano
4.0
/5 |
Up to £40 in Free Bets If your first bet loses | Launch Date
9 May 2024 | App Status
iOS: ✅ / Android: ✅ |
18+ Opt in, deposit and bet £10 on any football market at odds of 1/1 or greater within 7 days of sign up. Get 5x£10 Free Bets for set football markets. Bonuses expire in 7 days. Click for T&Cs. GambleAware.org | |||||
#24 Gentleman Jim
4.0
/5 |
Best Odds On Racing & Greyhounds (No welcome offer) | Launch Date
10 Mar. 2024 | App Status
iOS: ✅ / Android: ✅ |
T&Cs apply. | |||||
New Independent Bookmakers

Tired of white-labels and their limited bonuses? Try a few independent betting apps.
Independent betting apps in the UK operate their own platforms rather than leasing white-label solutions. This gives them a better control over odds, features, and customer experience.
You can find more competitive odds, more flexible bonus terms, and more innovative promos in independent betting apps. If you're tired of cookie-cutter betting sites, these independent bookmakers in the UK offer genuinely different experiences.

Bet St George
Bet St George launched in March 2026 as an independent British bookmaker. The Sheffield-based operator focuses on English sports with over 20 sports available, at the time of writing.
| Pros | Cons |
|---|---|
| Independent UK operator | Limited payment methods (cards only) |
| Strong football and racing coverage | No mobile app |
| Competitive welcome offers | No politics or entertainment betting |
betTOM
BetTom launched in May 2025. This Sussex-based operator runs on EveryMatrix software and targets horse racing fans hard. There's Best Odds Guaranteed (BOG) and live-streaming. BetTom's also quite fast with processing withdrawals, especially for a new operator.

Swifty Sports
Swifty Sports launched in 2022. Like most independent bookmakers in the UK, football and horse racing get the deepest coverage.
The platform currently has a dedicated app for iPhone, the browser interface still gets the job done on mobile browsers. The theme is quite simplistic, so you can quickly find your way around on both mobile and desktop.
| Pros | Cons |
|---|---|
| Quick withdrawals | Card and bank transfers only |
| BOG on UK/Irish racing | Live streaming absent |
| Fast verification |
New Horse Racing Betting Apps

These betting apps may be new, but horse racing will always be a classic.
Horse racing is one of the most popular betting markets in the UK and new apps are competing hard to feature the most appealing feature for horse racing punters. In the following new horse racing betting apps, you can expect to find BOG, live-streaming, race replays, and quick withdrawals.
Here are the newest betting apps excelling in horse racing markets.

BetWright
BetWright launched in 2024 under Onyx Gaming Limited. It runs on the Playbook platform, which it shares with operators like Star Sports and DragonBet. The app stands out for its clean design and strong football coverage, plus live streaming for UK and Irish racing.
| Pros | Cons |
|---|---|
| Competitive odds across major sports | No Best Odds Guaranteed for racing |
| Live streaming for UK/Irish horse and greyhound racing | No welcome bonus (relies on Bangers loyalty scheme) |
| Clean, intuitive app design with fast navigation | Limited payment methods (no e-wallets like PayPal or Skrill) |
BestOdds
BestOdds launched in 2025 under Razorbill Links Limited. It runs on the ProgressPlay platform, shared with BetStorm and JeffBet. Its focus is competitive odds across 21 sports, regular boosts, and a clean interface.
Horse racing gets solid coverage with UK, Irish, and international meets with Winner, Forecast, and Tricast markets.
| Pros | Cons |
|---|---|
| Strong odds with frequent boosts | Debit cards only |
| International racing coverage | No live streaming or Best Odds Guaranteed |
BetMGM
BetMGM launched in the UK in August 2024 under LeoVegas Gaming PLC. It's backed by MGM Resorts and runs on LeoVegas' platform.
Horse racing coverage on BetMGM covers UK, Irish, and international meets with standard markets, BOG, and live streaming.
| Pros | Cons |
|---|---|
| Live streaming for UK/Irish racing | Limited bet builder options vs competitors |
| Fast withdrawals | Could benefit from a better line-up of promos |
| Multiple deposit methods including ewallets like Apple Pay and PayPal |
New Football Betting Apps

You can't possibly think of a new betting app without football in its sportsbook.
New football betting apps now compete on specialized features rather than just offering standard match odds and accumulators. The latest additions to the market come equipped with comprehensive bet builders, acca insurance, and cash-out options during live matches.
These are the latest apps built with football punters in mind.
BetCrown
BetCrown launched in 2024 with a unique cashback system "Bangers", which allowed punters to bet £10 on football, earn £0.20 back as a free bet.
BetCrown's football coverage is strong, with markets in lower-tier leagues other bookies may skip. The app works well, odds are competitive, and withdrawals hit your account quickly.
| Pros | Cons |
|---|---|
| Deep football markets with competitive odds | Bangers loyalty system chips away from potentially high-value welcome bonuses |
| Live streaming available for all UK and Irish horse racing | No Best Odds Guaranteed on horse racing |
| Slick app with bet builder and cash-out tools | No e-wallet support (Skrill/Neteller/PayPal) |
Dabble
Dabble launched in the UK in June 2025 as an app-only bookmaker built around social betting. The Copy Bet feature lets you replicate other punters' accas with one tap.
Dabble's social features make it unique compared to its rivals, since you easily find multi-leg Champions League or Premier League bets you might not have considered on its homepage. Bet Builder works well for football and there is no shortage of markets.
| Pros | Cons |
|---|---|
| Social betting via Copy Bet and live Banter channels | App-only, no desktop site available |
| Fast withdrawal | Only 4 payment methods (no PayPal or e-wallets) |

AK Bets
AK Bets launched online in 2023 after three years operating at racecourses. The site delivers sharp Premier League odds and fast withdrawals. Football market coverage on AK Bets is solid and the odds are competitive.
| Pros | Cons |
|---|---|
| Market-leading odds on major football events | No Best Odds Guaranteed on racing |
| Speedy withdrawals | Limited payment methods (no e-wallets) |
FAQs About New Betting Apps
Yes, new betting apps are safe to use if they hold a valid UK Gambling Commission license. All apps listed on our website are licenced by the UKGC, and you should avoid any app operating without UKGC authorization.
Yes, newer better apps can offer betting sign-up bonuses. This is mainly because they compete for market share by offering more generous welcome bonuses than established bookmakers.
You can check the UK Gambling Commission's public register using the operator's name or licence number. The register shows the issue date and current license status. Most new apps also advertise their recent licencing in marketing materials.
Independent bookmakers build and operate their own betting platform, so they have full control over odds, features, and customer experience.
White-label operators rent a ready-made platform from a third-party suppliers, which multiple bookmakers can use simultaneously. This means white-label apps often look nearly identical, share the same betting markets and odds, and impose stricter limits on welcome bonuses.
Not necessarily. Some new betting apps offer competitive margins to attract customers, while white-label operators typically match industry-standard odds.
Yes, you can trust a just-launched betting app if it's licensed by the UK Gambling Commission and displays clear terms and conditions.




















