William Hill Overview
The William Hill app brings decades of British betting heritage to mobile. The platform offers a wide range of markets across football and horse racing with Best Odds Guaranteed.
Quick Verdict/TLDR: Is William Hill worth it?
The William Hill app is worth considering if you're looking for a platform with competitive odds and strong coverage of UK sports. William Hill has one of the most established reputations in British betting and offers solid live streaming coverage, alongside Best Odds Guaranteed on UK and Irish racing.
William Hill score
- Top football & racing options
- Excellent bet builder
- Lots of free-to-play games & promos
- Could have more payment methods
| Bonus offer | 9/10 | |
| Betting variety | 9/10 | |
| Mobile experience | 8/10 | |
| Payment options | 7/10 | |
| Betting experience | 9/10 | |
| Support | 9/10 | |
| Summary | 9/10 |
All William Hill User Reviews Summarised

User experiences vary significantly across betting apps, so I also reviewed hundreds of user reviews for William Hill on Trustpilot, the Google Play Store, and the Apple App Store. Overall, the William Hill app maintains polarised reviews.
The positive William Hill reviews highlight the app's reliability. Several users appreciate the live streaming quality, particularly for horse racing. Long-term customers often mention the brand's trustworthiness as well.
The negative feedback for William Hill centers heavily on verification and withdrawal issues. Multiple reviewers report prolonged verification processes that can extend beyond the stated timelines. There were also instances of reviews about account restrictions following winning bets.
William Hill customer service receives criticism for relying primarily on live chat with automated responses that don't always address specific concerns. The number of verification complaints was higher than expected, so William Hill may need to improve its communication about these processes.
William Hill App Review: What Do We Think?

I think William Hill is an okay betting platform, and it’s definitely worth a try, especially if you enjoy tuning in to live streams after placing bets.
The live-betting experience on William Hill deserves praise, both for its UI and also the competitive odds that generally sit below 110 percent overround on major football markets. Overall, football, tennis, and horse racing are three of the strongest categories on William Hill’s sportsbook.
William Hill Sportsbook Review
The William Hill app's sportsbook features over 35 sports with strong depth across UK-focused categories. Football alone includes 400+ markets for Premier League matches, and the horse racing section is genuinely comprehensive with UK and Irish coverage.
Considering William Hill also has Best Odds Guaranteed from 8am daily on all UK and Irish racing, it’s often regarded as the top choice for racing fans.
Live betting on William Hill covers 20+ sports with extensive daily events. However, the in-play section can feel visually cramped.
William Hill Casino Review

William Hill's casino features over 900 games from providers including Playtech, NetEnt, and Pragmatic Play. There is no shortage of slots on William Hill, and you can easily spot popular titles like Big Bass Bonanza and Starburst alongside progressive jackpots.
The live casino section on William Hill features 150+ dealer games, including blackjack, roulette, baccarat, and game show variations.
William Hill Bonuses Overview
William Hill’s welcome offers tend to focus on bet-and-get promotions. These free bets come with standard terms, including minimum odds of 1/2 and a seven-day expiry. The conditions may change depending on the offer, so make sure to read them through before signing up.
For existing customers, William Hill's promotions lean heavily toward football and racing. You can find daily acca boost, bet builder winnings boost, and regular odds boosts on the platform.
William Hill Withdrawals and Deposits
William Hill accepts Visa, Mastercard, bank transfer, Apple Pay, Google Pay, and PayPal for deposits and withdrawals in the UK. Notable absences include Skrill and Neteller, which were previously available but have since been removed.
William Hill deposits process instantly across all methods, with a £5 minimum for most options. Withdrawals on William Hill can take between one and three business days, but some users report instant withdrawals as well.
William Hill Withdrawals
| Withdrawal Method | Min Limit | Processing Time |
|---|---|---|
| Visa | £5 | Minutes to 3 days |
| Mastercard | £5 | 1–3 business days |
| PayPal | £10 | 60 minutes typical |
| Bank Transfer | £25 | Often instant, but it can also take three-to-five working days |
| Apple Pay | £5 | 1–3 business days |
William Hill Deposits
| Deposit Method | Min Limit | Processing Time |
|---|---|---|
| Visa | £5 | Instant |
| Mastercard | £5 | Instant |
| PayPal | £10 | Instant |
| Bank Transfer | £5 | Instant |
| Apple Pay | £5 | Instant |
FAQs about William Hill
Yes, William Hill is reliable and legit. The platform holds a UK Gambling Commission license (#39225).
William Hill faced regulatory issues in 2023 that led to a record fine. However, the company addressed these failings. At the time of writing, William Hill is facing potential tax increases, though it has also revealed plans to close betting shops, according to Yahoo.
William Hill withdrawals typically take between a few minutes and five business days.
If you can’t withdraw money from William Hill, you may need to complete the verification process or use a different withdrawal method.
The 90-minute rule at William Hill means that football bets are settled based on the result at the end of normal time (90 minutes plus injury time), unless otherwise disclosed.
